Rashad knows how to Lead and Deliver results for the Sigmas of North Carolina.

“I’ve learned through every level I’ve served — from collegiate to alumni, from reactivating chapters to securing corporate partnerships — that leadership is about action, not titles. I won’t stop working until every Brother and every chapter in North Carolina has the tools & support they need to thrive..”

- Rashad Beard

E.L.E.V.A.T.E. NC

The Climb

This isn’t a campaign. It’s a climb toward a higher standard of Brotherhood in North Carolina—unity, consistency, and collective success.

Read the Plan Join the Team
E

Empower

Equip every Brother with tools to lead—from Sigma Beta to Life Member.
L

Lead by Example

Action, integrity, and transparency—consistently.
E

Engage

Reignite purpose; bring Brothers back to the work.
V

Visualize

Live data, dashboards, and clarity.
A

Advance

Bold ideas, statewide programs, leadership pipelines.
T

Thrive

Durable financial solutions for Brothers and chapters.
E

Execute

Discipline, structure, and results.

We’ve seen what happens when we move in different directions. Imagine what happens when we climb together.

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Meet Rashad

ABOUT ME

Behind the Leadership

Blue & White Family

I am a proud husband, father, mentor, and servant leader—grounded in family and inspired by legacy. Initiated into Phi Beta Sigma in Spring 2004 through the Eta Chapter at North Carolina A&T State University, my journey has always been about more than titles—it's been about impact.

I share life and purpose with my wife, Soror Shanita Beard—a Spring 2004 initiate of Zeta Phi Beta Sorority, Inc. through the Omega Nu Chapter and an active member of Psi Mu Zeta (Charlotte, NC). Together, we’re raising two brilliant daughters already carrying the torch of service and sisterhood: Alyssa, a competitive dancer and Archonette, and Alaina, an energetic Amicette and performer.

Forged in the Brotherhood

  • President & Step Master, Eta Chapter
  • North Carolina Collegiate Member-at-Large
  • Architect of the 13-year GHOE Step Show Winning Streak—a testament to unity, discipline, and tradition
  • Charter Member, 1st Vice & President, Tau Epsilon Sigma Alumni Chapter
  • Grew Tau Epsilon Sigma from 10 charter members to 125+ in four years
  • Primary Advisor & Chartering Lead, Gamma Rho Pi (High Point University)
  • Led Reactivation of Pi Mu (Western Carolina University)
  • Chairman, Trailblazers Impact Foundation, Inc.
NC Director of Collegiate Affairs Southeastern Region PBSFCU Ambassador 2025 Sigma Emerging Leader Forum Graduate

A Legacy of Leadership

From undergraduate to alumni, I’ve never stopped building—chartering & reactivating chapters, launching community programs, securing corporate partners, and investing in the next generation. My career in technology and engineering mirrors my service in the Fraternity: strategic, innovative, and future-focused. I’m a connector—A Brother’s Brother—who believes titles don’t build impact; people do.

Now, I’m ready to bring that same energy, excellence, and unity to the role of State Director—not to lead alone, but to elevate… together.

THE VISION

What E.L.E.V.A.T.E. Means

Empower

Equip every Brother with the tools to lead — from Sigma Beta to Life Member. Empowerment begins with access: access to clear processes and shared resources. Under my leadership, we will launch onboarding guides for new chapter officers, training webinars, and mentorship pairings across chapters. Every Brother should feel capable and confident to lead.

Lead

Lead by Example — through transparency, accountability, and consistent action. In North Carolina, we set the tone from the top. That means publishing a quarterly State Director’s Report to the Brotherhood, clearly outlining decisions, updates, and impact. It also means honoring timelines, setting expectations, and executing on commitments. We will reinforce our credibility and rebuild trust by doing exactly what we say we will do.

Engage

Reignite the flame and bring Brothers back to Sigma. Through a statewide Alumni Reengagement Campaign, we will invite inactive Brothers back into the fold. Personalized outreach, testimonials, and reactivation incentives will help show Brothers they are still needed and valued. Collegiate chapters will benefit too, with increased mentorship and alumni partnerships.

Visualize

Track progress in real time with dashboards and shared calendars. We will build a statewide digital dashboard that allows every chapter to track service hours and membership data statewide. Paired with a centralized, visual calendar, chapters will be able to collaborate on dates, avoid conflicts, and find synergy in shared programming. Transparency creates momentum.

Advance

Push forward with new ideas and modern tools. Each year, two chapters will be selected for state-supported Pilot Programs. These chapters will receive seed funding and marketing support. We will also form new partnerships with community organizations, corporate sponsors, and civic groups to bring fresh energy and opportunities to chapters across the state.

Thrive

Financial health is the foundation of growth. We will eliminate the barrier of dues by offering a state-managed payment plans for chapters without infrastructure. We will also launch the NC Life Member Savings Campaign — giving Brothers a more viable route to reach that next milestone. In addition, growth grants will be awarded to chapters that show membership growth.

Execute

Plans mean nothing without follow-through. That’s why every initiative under E.L.E.V.A.T.E. NC will have a defined scope, timeline, responsible lead, and success metric. From the State Conference to Sigma Beta programs. This ensures we build a culture of performance, not just promotion.

E.L.E.V.A.T.E. NC

The Blueprint

A high-level plan to unify, focus, and sustain growth across North Carolina. Clear direction. Measurable progress. Systems that last.

Who’s ready to lead from the front?
North Carolina is one of the largest states in Sigma. We lead when every Brother is equipped, engaged, and committed — when leadership becomes about execution, not just titles. The energy is here. It’s time.
What’s holding us back?
  • Disconnection Alumni & Collegiate Chapters working in silos.
  • Missed opportunities to collaborate and scale impact.
  • Lack of clarity in communication and follow-through.
These gaps cost momentum — but they can be closed with clarity, systems, and support.
What does elevation look like?
  • Leaders built at every level — Sigma Beta to Life Member.
  • A unified, statewide communication framework.
  • Work that is visible, measurable, sustainable.
  • Financial solutions that remove barriers to participation.
  • Mentorship pipelines that retain and develop Brothers.
How do we make it last?
We stop building around personalities and start building systems. We train. We track. We transition. We thrive. The goal is infrastructure that endures from year to year, chapter to chapter — and from Brother to Brother.

E.L.E.V.A.T.E. NC

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